Museums of the everyday

ADS10 pursues the hypothesis of a Savage Architecture, an architecture that empowers the emancipation of emerging collective subjects.  

Confronting the irrelevance of conventional design and building practices in the face of the tremendous planetary challenges, ADS10 believes in architecture as a fundamental need of the human specie and as an unrivalled instrument to propel political change. 

We need architecture not as shelter or comfort, nor as display and reproduction of wealth, but rather as material and symbolic basis of our need to come together and engage in collective rituals. As such architecture exceeds a purely economic activity of resource management to become political: Savage Architecture occurs when need gives away to possibility, when the will to represent supersedes the necessity to survive, when the individual reproductive life acquires a collective dimension.